Shenard Byrd is an experienced business strategist and executive coach who helps leaders and organizations to leverage their full potential and develop sustainable success. He has extensive experience in business consulting, strategic planning, operations management, and risk mitigation, which enables him to provide feasible solutions to challenging business problems. What he wants to achieve is very clear. He aims to help you establish a business that can thrive in today’s competitive business environment.
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We understand that, in reality, true success at Total Control Consulting should cost nothing in terms of peace, purpose, or time. Shenard, after years of experience as a leader in the banking industry, saw that small businesses suffer not due to a lack of vision, but rather a lack of appropriate support systems. He then established his own company, where he provides entrepreneurs with the tools, insights, and automation solutions necessary to scale their business through clarity and confidence. Shenard’s mission is to enable business owners to make better business decisions more quickly, through faith, focus, and financial acumen.
Shenard does not theorize, but instead constructs a methodology based on years of experience. His understanding of the complexity of business dynamics also enables him to pinpoint the underlying problems and devise practical solutions tailored to the immediate needs of each client. Shenard’s big-picture thinking and keen attention to detail allow businesses to thrive when addressing operational challenges or developing sustainable growth strategies.
Shenard has a comprehensive coaching approach that centers on his D.I.S.C.E.R.N. Framework, which is based on time-tested values and faith-based decision-making. Such a framework enables business owners to overcome the state of analysis paralysis and make decisions that support their long-term vision. It is designed to help you make high-stakes decisions with ease and confidence.
The Four Cs Framework proposed by Shenard complements the D.I.S.C.E.R.N. model, as it also aims to address various pivotal business problems.
Find and tap the proper funding to drive success.
Develop robust systems and structures that foster sustainable growth.
Manage the operations effectively and prevent burnout.
Establish contacts that will lead to new prospects.
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Real Success Stories from Business Leaders
Shenard Byrd is an intellectual thinker and a strategic leader who challenges the status quo while maintaining a business-oriented mindset. He has a profound understanding of the concepts of diversity, equity, and inclusion (DEI), which helps organisations recognise the connection between DEI and business performance. I suggest Shenard to anyone who wants to get vision into action as a saleable business contribution.